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While perusing LinkedIn the other day I came across a profile. At the end they had a few questions for one to articulate on before requesting a connection. They are not totally in alignment with opportunity searching yet I found them quizzically interesting to pass along to you.

 


Contact Settings
Unfortunately, I'm extremely busy, so articulate (as they apply):
(1) why this request will improve the world in some way (as i have a strong interest in these projects)
(2) why my expertise is particularly needed for this (not just that I happen to be around)
(3) what my interest might be in the particular project
(4) what makes this connection useful or important to you.

 

Thx - hope that's helpful. Good luck!
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Registration Open for the 2010 Gorge Angel Conference

angel_flyer_logo.jpg

Presented by Hood River County Office of Economic Development in cooperation with the Oregon Entrepreneurs Network.

 

Thursday, April 27,2010

11:30-5:30 PM

Best Western Hood River Inn

1108 E. Marina Way

Hood River, OR 97031

 

Conference Highlights:

 

 

  • Three companies will give 20 minutes presentations of their business model and compete for an anticipated investment of $100,000, courtesy of the Gorge Angel Investor Network, (GAIN3, LLC). Other companies will deliver 5 minute pitches to gain exposure
  • Lunchtime Keynote Speaker: "Building a Better Dog House", by Shelly Gunton, Co-founder and "Top Dog" of Castor & Pollux Pet Works, a leading organic and natural pet products company based in Clackamas, OR
  • Educational Panel Presentation: "What Entrepreneurship Looks like in the Gorge" with Luise Langheinrich, Boulder Path Designs - The Dalles, OR and Craig Sabina, Summit Projects - Hood River, OR.

 

Online Registration Available At: http://www.oen.org/events.aspx?id=120

Deadline: April 22, 2010

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Presenters at this week’s Oregon Entrepreneurs Network (OEN) PubTalk stepped up to the challenge of pitching their firms on the heels of OEN’s highly successful Angel Oregon 2010 competition held March 5th.

 

Orbo Sports, Inc., CEO Greg Johnson credits his wife for his initial and ongoing support, with whom he first shared his idea and who responded. “You’re brilliant, honey. Anything you do will succeed.” Orbo Sports is an online sports and lifestyle social network that provides connectivity, collaboration and self-expression for athletes and sports enthusiasts. Orbo Sports offers users a 360 degree online and offline experience and features relevant content about sports and the lifestyle that surrounds them.
greg@orbosports.com
www.orbosports.com
503-703-7749

 

Public Marketspace, Inc. CEO Nathan J. Wagner discussed what he feels is the number one issue with emerging entrepreneurs—competing on the internet with its cost of entry, available URLs, search engine optimization, and social marketing.  Public Marketspace is an online marketing channel for small businesses. The company’s first product, Publicmarketspace.com, is a social media and eCommerce (SaaS) platform for entrepreneurs, an online public market to attract customers, and a company committed to giving back to the merchant community.
nathan@publicmarketspace.com
www.publicmarketspace.com
503-866-4800

 

With the recent worldwide popularity of the 3D blockbuster film Avatar, CEO Mike Green made a strong case for his firm Vizitnow3D in the world of online commerce. Vizitnow3D builds revenue-generating navigable 3D replicas of real world environments, accessible via web browsers and mobile phones that can be used as marketing tools by high-traffic destinations. Introducing a disruptive innovative method of bringing consumers and merchants together in real time, Vizitnow3D capitalizes upon the exploding 3D trend by developing a niche in a wide open market.
Mike.green@vizitnow.com
www.vizitnow.com
541-730-2164

 

Mark April 14th on your calendar for the next OEN PubTalk. Watch for the upcoming announcement that will include the agenda and presenters.

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At Smarsh, we recognize that businesses that have adopted hosted email services like Gmail need to meet the same SEC regulatory requirements as organizations using on-premise email systems. Our press release announcing Smarsh’s archiving solution for Google Apps back in December 2009 created a lot of buzz, but we're still seeing some questions about the service. Here are answers to the questions we get the most often about Google Apps archiving from Smarsh.

 

Do I have to be using Google Apps Premier?

 

Yes, our Google Apps archiving solution is only compatible with the "Premier" version of Google Apps.

 

Is your Google Apps archiving solution SEC and FINRA compliant, including SEC 17a-4?

 

Our Google Apps Premier archiving solution is compliant with SEC and FINRA regulation, which includes SEC Rule 17a-4. This rule requires broker-dealers maintaining records electronically to use a digital storage medium or system that preserves the records in a non-rewriteable, non-erasable format. In addition to SEC Rule 17a-4, our solution helps companies be compliant with SEC 204-2, FINRA Rule 3010, FINRA Rule 3110 and more.

 

What is the set up process like?

 

Our implementation team is a unique part of the Smarsh Advantage. Our specialized team works with you, making sure the set up process is as seamless as possible. Archiving a Google Apps hosted domain does require changes to the email routing, but our support team can help you every step of the way.

 

If you have any additional questions, give us a call at 1-866-SMARSH-1 or send us an email.

 

 

Adam Bullock is the digital media specialist for Smarsh and veteran blogger. In previous stops in his professional career, Adam has spent time with an Internet marketing firm as a project manager as well as a leading domain name registrar.

 

Smarsh was an OEN Tom Holce Entrepreneurship Award Finalist for Working Capital Stage Company of the Year in 2009.

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WAC 2010 email large.jpg

Head to Eugene for the second-annual Willamette Angel Conference! If you've never attended an angel investor conference, you're not going to want to miss this opportunity. The conference will be filled with inspiration, education, competition, and fun. The winning company will walk away with a minimum investment prize of $125,000.

 

All submitting companies must be emerging-growth, and seeking somewhere between $200,000 and $2 million in seed/early-stage funding. Companies should submit their applications by Monday, March 15, 2010 by visiting www.willametteconference.com/businessplans.

 

The first pitches of the day will be wildcards called IGNITE-STYLE PITCHES – where six start-ups will have the opportunity to deliver their business plan in 3.5 minutes (13 slides, automatically advance every 15 seconds). This is a high-energy event. The audience votes for the company they think has the most viable business plan. The winner will compete in the main pitch event, and vie for a minimum investment prize of $125,000.

 

The MAIN PITCH consists of six start-up companies (5 who have been pre-selected, plus the 1 wildcard winner) who each have 10 minutes to deliver their business plan. Each pitch is followed by 7 minutes of feedback and audience Q&A, which is facilitated by an expert panel of investors.

 

About the Willamette Angel Conference
The Willamette Angel Conference is an investor conference, connecting early stage and seed businesses with angel and venture investors in the Willamette Valley. Their mission is to encourage, accelerate and showcase start-up companies in the Willamette Valley and across Oregon. Entrepreneurs and Start-ups can submit their business plans for review and coaching, ultimately vying for a $150,000 investment prize. The competition is expected to have real economic impact in the Willamette Valley, generating new business and jobs using local entrepreneurs, talent and intellectual property.

 

Save $50 on Registration to attend:

Visit http://tinyurl.com/ycyddcf to register to ATTEND the conference and save $50 @ when you register BEFORE March 26th.

 

For more information see www.willametteconference.com.

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Smarsh is hosting the recently-released white paper from the Enterprise Strategy Group titled "Market Report: SaaS-based E-mail Archiving Momentum Continues." This report, from ESG Senior Consulting Analyst Brian Babineau, details the reasons why ESG research suggests that e-mail archiving is becoming a "must have" technology and why it may move to the cloud sooner rather than later.

 

From defining the necessity of e-mail archiving- answering the why and how- to explaining the advantage of a hosted solution to make the case for SaaS, Brian Babineau uses reporting data to analyze where the market is headed. Taking the information from current research, he addresses message archiving roadblocks companies are facing, and finally looks to the future of SaaS-based e-mail archiving.

 

Visit the Smarsh white paper resource center to download "Market Report: SaaS-based E-mail Archiving Momentum Continues" from the Enterprise Strategy Group.

 

Adam Bullock is the digital media specialist for Smarsh and veteran blogger. In previous stops in his professional career, Adam has spent time with an Internet marketing firm as a project manager as well as a leading domain name registrar.

 

Smarsh was an OEN Tom Holce Entrepreneurship Award Finalist for Working Capital Stage Company of the Year in 2009.

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Jobs are actually harder to find than opportunities. On your journey to find a job people are more likely to tell you NO they have none. Opportunities are everywhere. You've heard of the hidden job market. Those are the opportunities hiding in the bushes.

 

You task is to listen, listen and listen more then pursue the opportunities once you have uncovered them. Remember that many employers don't really know what they need. Your job is to help them decipher what they are doing and how you may be able to assist, even if that means referring a friend rather than you.

 

Finding opportunities is far more fun and easy to do. You also get to meet more people along the way and in the end learn something.
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Please join Oregon Investment Fund in partnership with Portland Alternative Investment Association and the Oregon Entrepreneurs Network for an evening of mingling, networking -- and appetizers and beverages.
We are looking forward to hosting a variety of entrepreneurs, local venture capital and private equity managers and other community stakeholders.

 

OIF Spring Networking Event
Wednesday, March 31, 2010
5:00 p.m. - 7:00 p.m.

 

Location:

MacKenzie Marketing Group Garden Room and Patio
123 NW 12th
Second Floor
Portland, OR 97209
(between Couch and Davis in the Pearl)

 

Register:

Please RSVP to laurend@mackenzie-marketing.com. See you there!

 

More Information:

Please download the attached pdf for additional information.

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Contacts:      Jeff  Fishburn

                       OnPR for Oregon Entrepreneurs Network

                       503-802-4408

jefff@onpr.com

www.twitter.com/jefffishburn

DeltaPoint Winner of Oregon Entrepreneurs Network’s Angel Oregon 2010 Investment Competition


DeltaPoint to Receive $170,000 Launch Stage Company Award;

Enjoy Life Wins $25,000 Seed Stage Company Award

 

PORTLAND, Ore. – March 5, 2010 — The Oregon Entrepreneurs Network (OEN) today announced that DeltaPoint, Inc. was selected as the overall winner of OEN’s Angel Oregon 2010 receiving the $170,000 angel investment prize as the Launch Stage company winner. Portland-based DeltaPoint, Inc. (http://www.deltapointinc.com/ - Portland, Ore.) that is developing diagnostic software that performs “virtual biopsies” on suspected cancers. The company is focused first on taking the guesswork out of diagnosing breast cancer.

 

Winner Delta Point OEN small res.jpg

DeltaPoint, CEO Richard Lazar

 

Enjoy Life LLC - Portland, Ore.,  with its launch product class Divina Sangria, was select as the Seed Stage company winner and will receive a $25,000 investment prize Enjoy Life is the producer of the first authentic, premium Sangria in the US: Supreme Red and Majestic White.

 

Seed stage Winner. Enjoy Life-2.OEN.small res.jpg

Enjoy Life, Founder Maria Corbinos

 

“Despite the difficult economy, OEN’s Angel Oregon is a bright spot that demonstrates the commitment that the angel investor community has to supporting emerging growth companies,” said Angela Jackson, AB Jackson Group and Chair of OEN’s Angel Oregon 2010. “OEN's Angel Oregon is about cultivating entrepreneurs and angel investors and creating successful companies that benefit the economy and the communities in which we live – as well as creating a cycle of growth that spurs the entrepreneurs and angels to spawn more companies in the future.”

This year’s finalist companies were selected from nearly 50 companies, based throughout Oregon and Southwest Washington, that applied to compete at OEN’s Angel Oregon 2010. A rigorous selection process was undertaken by the 39-member panel of angel investors to select the companies chosen as the Launch and Seed Stage winners. Each investor staked at least $5,000 that helped create the $195,000 investment award for this year’s event. The total award includes investments from the Willamette University Angel Fund and a $21,000 loan that will be given by the Portland Development Commission, to the Portland-based Launch Stage winner.

OEN’s Angel Oregon is the Northwest’s premier deal flow and networking event for Oregon and SW Washington-based angel investors and early-stage entrepreneurs, which led to the formation of the Willamette Angel Conference, Gorge Angel Conference and the Oregon Angel Fund. The competition has real economic impact for Oregon with more than 33 companies that have competed at OEN’s Angel Oregon since 2003 who generated more than $85 million in combined revenues (up from $66 million in 2008) and employ more than 546 people. This year’s event drew an audience of nearly 285 angels, potential angels, entrepreneurs, OEN members and guests.

 

 

About Oregon Entrepreneurs Network

Founded in 1991, the Oregon Entrepreneurs Network is a not-for-profit corporation dedicated to providing opportunities for Oregon entrepreneurs and improving the business climate for emerging, growth-oriented companies statewide. The organization has members throughout Oregon and Southwest Washington. For more information about the OEN, visit its website at www.oen.org.

###

Finalists for the OEN Angel Oregon 2010

2010 Launch Stage Companies

ActiveTrak Inc.  – Portland
ActiveTrak Inc. is the provider of mobile endpoint security solutions for businesses and consumers. Its innovative software enables customers to track and recover lost or stolen laptops, mobile phones or portable media devices, as well as to protect the data stored on them.

Coherence Resources, Inc. (NightWave Sleep Assistant) Portland
Coherence Resources produces proven wellness solutions for restful sleep and relaxation without pills, masks, wires or sounds.  NightWave® Sleep Assistant is our flagship product.


Copa Di Vino – The Dalles

80% of the Beer and Pop sold in America are in ready to drink (RTD) containers. Our patents for our “glassing” process have created the only “Wine RTD”.


DeltaPoint, Inc.
Portland
DeltaPoint is developing diagnostic software that performs “virtual biopsies” on suspected cancers.  The company is focused first on taking the guesswork out of diagnosing breast cancer.


InFuez, Inc.
Portland
InFuez, Inc manufactures FUEZ, a surface product which incorporates Northwest recycled glass to satisfy growing demand for affordable and sustainable building products.


Matradee, Inc.
Beaverton
Matradee is an online restaurant reservation platform designed to provide restaurateurs a unique opportunity to reduce processig costs, improve service and increase revenue.


Second Porch, Inc.
Portland
Second Porch helps owners extract more value from their vacation home by enabling easy sharing, trading & renting among members of a trusted network.


2010 Seed Stage Companies

 


Athletepath, Inc.

 

Portland
Athletepath is a website that supports the individual athlete
ʹs performance goals.  Athletepath helps everyone realize achievements, find events and buy the best products for their needs.

 

 

Enjoy Life LLC Portland
Enjoy Life is the producer of the first authentic, premium Sangria in the US: Supreme Red and Majestic White.

Gamma Therapeutics Tualatin
Gamma Therapeutics is a start
up biopharmaceutical company founded by Dr. David Farrell of OHSU for the development of diagnostics and drugs for heart attacks.


Green Goose
Portland
The Green Goose enhances the urban cycling experience by automatically tracking distance, locations, and savings earned along your daily bike commute.


Indie Wines, Inc.
Oregon City

Indie Wines enables artisan wineries to endaround traditional distribution   channels. Leveraging their SaaS/socialcommerce solution to deploy consumer   and tradedirect platforms, wineries increase sales and profitability.

Mobspot, Inc. Portland

Mobspot is a crossplatform discovery, download, and review destination for mobile applications on any device. Mobspot helps you filter through the glut of apps, enabling you to quickly discover which applications your friends actually use and like.

 

My Home Details Vancouver
The social network for residential buildings.


Zubeo, Inc.
Portland
Zubeo is a ‘Pandora
like’ service for radio show and podcast listeners that creates and delivers personalized audio mixes containing the web’s most compelling content. Delivered fresh daily to a listener’s computer & MP3 player, Zubeo’s seamless playlists play from beginning to end with just a click; perfect for listening at home or on the go.

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ActiveTrak (www.gadgettrak.com) is looking to steal some financing at OEN’s Angel Oregon with its theft-recovery and data protection solutions for mobile devices including laptops, mobile phones and portable media devices. 

As the public becomes more mobile and devices getting smaller, ActiveTrak believes that these devices are prime targets for theft as well as the primary source of data breaches in the enterprise today.

Reasons to Invest

o   Have active users shrink wrapped product for sales

o   Just funded by strategic parner that opens up a new sales channel

o   Enterprise market potentially huge (12,000 laptops stolen is US airports each week)

o   Claims 95% recovery rate

Concerns

o   Management team missing strong sales/marketing leadership & product management

o   Deal with ProtectCell has unknown impact/terms

o   Enterprise product & sales strategy still being developed

Questions

o   Do they have partnership with law enforcement? YES, MOST ACTIVETRAK CASES HAVE INVOLVED LAW ENFORCEMENT---AND MORE TO COME.

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Cheers…Copa Di Vino's (www.copadivino.com) James Martin is “thirsty” for financing as they develop all aspects of its technology for glassing wine.  Its goods and services include glass wine product, plastic wine glasses, and bottling services for the wine industry. Bottom line: Copa Di Vino serves wine in a ready to drink container. Currently in New Seasons and looking to serve on golf courses, stadiums (even movie theaters?)

Seeking $800,000

Reasons to Invest

o   Ready market with growth opportunity in the new category

o   Momentum behind product, proving concept with good reception

Concerns

o   Legal structure messy (3 LLCs, 2 be combined to a C Corp)

o   Risk of next round financing

o   Tight working capital

o   Growth of management team

o   Broad focus

Questions

o   Cost? Taste?  $2.99…taste depends on varietal and consumer.  Buy a single serving is what the public wants.

o   Couldn’t a big name go after this market?  MAYBE, BUT THE PATENT WILL HELP US.

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Matradee’s (www.matradee.comhttp://www.matradee.com)Tyler)Tyler Byrd served-up how its online service is different from competitors (e.g. OpenTable) to make online reservations.  He’s clearly “hungry” for financing….seeking $500,000.

More formally, Matradee provides restaurants an alternative to traditional marketing venues by combining an online reservation platform with social media marketing.

VERY new company (Sept. 2009), but Tyler has no “reservations” about the success of Matradee.

Problem:  Most restauranteurs struggle to cost effectively accept online reservations.  Also, these restaurants lack the necessary marketing and advertising to raise awareness.

Reasons to Invest

o  Young, hungry, have done quite a bit with minimal resources to date and low cash burn

o  Simle to implement service with minimal barriers for customers to begin using quickly

o  Market is huge if they can leverage off rapid growing OpenTabl/GuestBridge model successfully

o  Management team understands social networking and how it can be utilized to enhance restaurant experience

Concerns (with Tyler's summarized responses in CAPS)

o  They may have seriously under-estimated the cost acquiring and keeping restaurant customers (cost of sales)

o  IT’S AN EASY SALE. MOST RESTURANTS ARE VERY RECEPTIVE—WITH LITTLE MARKETING

o  THE SOFTWARE IS EASY AND INEXPENSIVE TO USE

o  Blogger note: Tyler is one confident sales man.

o  No clear market focus, they don’t discriminate between the bigger restaurants vs. the small guys

o  WANT TO STAY IN A NICHE AREA UNTIL MARKET DICTATES OTHERWISE

o  Lack of “hooks” to retain restaurant with low barriers to entry by lower cost competitors that compete only on price

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Coherence Resources, Inc.

NightWave Sleep Assistant

Keith Wymbs

Raise your hand if you can't sleep or know someone who can't. Well...there's a need for NightWave SleepStay awake for this presentation.  Keith Wymbs started the presentation by having the crowd of 250+ OEN Angel Oregon attendees raise their hand—and then drop their hands if they can't sleep or know someone who can't sleep (over a course of 2-3 days).  Not a hand stayed up.  Seems that there's a need for NightWave Sleep Assistant.

·         www.nightwave.com

Coherence Resources/NightWave markets a unique, cost effective sleep aid that competes in the multi-billion dollar sleep aid market. 

What’s the problem? The primary problem is sleeplessness caused by anxiety, racing thoughts, or jetlag.  Current solutions fail to attack this problem with a NATURAL, cost-effective and non-intrusive manner.

Reasons to Invest

·         Demonstrated sales and strong margin

·         New solution for valid market need

·         Focused product extension roadmap

Concerns (Keith’s response summarized in CAPS)

·         May be vulnerable to competition – patent still pending

o    PATENT IS IMPORTANT FOR LICENSING AND SCALABLE APPLICATIONS

·         Niche product without customer stickiness

o    THERE’S A MASSIVE GROWTH POTENTIAL

o    CUSTOMERS WHO USE IT WILL FEEL COMPELLED TO GIFT IT TO OTHERS WHO MIGHT BENEFIT (WORD OF MOUTH)

·         Risk that AO not may never convert to equity

Indirect pharmaceutical competitors: Ambian, Lunesta, Tylenol PM.

Some Questions:

·         Niche to only sleep issues marketed. Insomnia, hot flashes and other issues may be targeted specifically in marketing

·         What keeps you up at night?  Great question! SMART GROWTH

·         What connection will NIghtWave have with the medical profession?

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Session 2: InFuez in Angel Oregon

Posted by Casey Boggs Mar 5, 2010

InFuez

Greg Martin

Make no mistake, the company is InFuez, Inc, but the product is FUEZ. (www.fuez.com)

InFuez, Inc. manuefactures FUEZ, a surface product which incorporates recycled material to satisfy growing demand for sustainable building products.

Bottom line: InFuez, manufacturers recycled countertops. FUEZ provides a stone like slab product that is green, local and highly refined for the commercial and residential industry.  FUEZ is local (Northwest) and looking to go national—hence the need for money.

Target Market: Users interested in traditional, non-traditional, and/or sustainable surfaces for residential and commercial products.

Reasons to Invest:

·        Strong entrepreneur with track record of success

·        Growth of green product demand (60% in 2009)

·        Strong existing sales on target to meet 2010 objectives—250% projected YOY growth

·        Nearly cash flow positive

·        Strong branding, good price point

·        Viable region based expansion strategy

·        Government mandates for LEED certification on new government projects

Reason NOT to invest/Concerns

·        Numerous competitors including EECCO by ConsentioConsentino

o    200 outlets within 200 miles

o    Eco in Lowes (now), Home Depot (soon)

o    ECO IS FROM SPAIN, with logistical matters

·        CFO hire not planned until 2013

·        Feedback on quality and lead time

·        Concerns over barriers of entry

o    WE’RE NOT A CONCREATE COMPANY, WE RECYCLE.

Questions:

·        Commercial, but not residential.  NOT TRUE.  Homes will soon go more green

First thinking national, but global.

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After a funky music introduction, Richard Lazar of DeltaPoint jumped on stage an presented which appears to be an important company in the fight against cancer.

http://deltapointinc.com/index.php

DelaPoint’s software non-invasive diagnoses cancer by analyzing contrast enhanced MRI imaging studies.

Problem/Solution:  500,000 women per year referred for post-imaging breast biopsies don’t have cancer (“false positives”).  Up to 50,000 breast biopsies per year don’t find cancers that are present.

DeltaPoint software is tackling:

o   Find more breask cancers earlier in their development

o   Aid in biopsy planning through the use of 3-D visualization techniques

o   Significantly decrease the number and risk of “false negative” biopsies

o   Meaningfully reduce the number and cost of unnecessary “false positive” biopsies

o   Help objectively quantify BI-RADS (Breast Imaging-Reporting and Data System) assessments

Reasons to invest.

o   Big potential initial market with large follow on opportunities

o   Novel, protected science behind the technology

o   Experienced, previously successful team, especially Richard Lazar

o   Exclusive license with OHSU is done

o   Solid FDA and SBIR prospects, but still have risks/concerns

o   Reasonable exit strategy—active high multiple M&A activity in this arena

Concerns (with Richard's responses sumarized in CAPS):

FDA risk – 501k plan is reasonable, but still has reisks is terms of time & money

                WE WILL GET THROUGH FDA. HIRE QUALITY ATTORNEY. FDA APPROVAL IS PROGRESSING.

Funding risks—company will need another $4-6 m, but good shot at NIH SBIR grants and VC funding

                WE HAVE RELATIVELY LOW FUNDING RISK IN COMPARISON TO OTHERS IN THIS SPACE.  BRANDING SUPPORT. OBAMA-CARE—WE WIN IN AN INTERGRATE HEALTHCARE APPROACH.

Questions.

o   7 years is a long time (investment/sustainability).  Things will change, but this cancer epidemic is here to stay.

o   Legal/liability. 

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Greetings one and all from OEN's Angel Oregon.  As Session 1 started stong duo of finance seekers....Second Porch and DeltaPoint.

Today's blogs are just the facts.  Any subtle comments or biases should are not intended to steer anyone's decision to vote for all of these viable, worthy companies.  Also, since these blogs are written live, not much proofreading or editing is going into these blogs.

So with that said, here is a recap of today's first presentor...

SECOND PORCH

Session 1 of OEN’s Angel Oregon started strong with a compelling presentation from Brent Higgelke from Second Porch—outlining Second Porch’s offerings. www.secondporch.com

Second Porch is a completely new concept in the explosively growing vacation rental marketplace based on a simple idea: people should consider renting to and from the people they know and trust, and owners should be able to easily find other trustworthy owners with whom to trade homes. So in 5 minutes or less, a homeowner can list in our fast-growing application (through Second Porch) that maximizes the dynamic social interactions that Facebook enables for 400 million people so far.

Target Market

An estimated. 6 M global vacation homeowners (really, that many?) rent activity to the public or casually to people they know.  Second Porch’s primary target is the casual segment; the 3M in the US who are currently not participating in any organized online directory because of trust concerns.

·         Capital Seeking $200,000

·         They have a long way since OAF and other investors committed $850K

·         Very Competent Management Team

·         HUGE Tam specially if they can get to the 6MM non-active vacation home owners that currently do nothing with their second properties

Concerns (with Brent's responses summarized in BOLD):

Competition—Others can possibly replicate Second Porch.

·         Depending on the technologies SP implements it would rather easy for any savvy Social networking expert to come in and duplicate what SP is doing.

o   WE HAVE A GREAT HEAD START

Inventory-Is it limited.

                Execution for adding inventory. Scraping additional inventory from bulk listings and converting those to organic SP owners

o   OUR INVENTORY IS NOT AN ISSUE

               

Social network—going beyond social network/Facebook.  Moving to a stand alone application with multiple social network connections is still in concept and how SP implements this wll be key for the success.

o   Facebook has been our key driver.  People/customers trust Facebook.  We’ll continue to trust Facebook.

Questions.

o   Homeowners may be apprehensive to enter into this space for many issues, including the concerns of constant upkeep.

o   Tenants.  Scoring the tenants will help homeowners’ apprehension to rent to unknowns. 

o   Marketing strategy.  PR!  Reporters are very favorable.  Will continue to spend on all forms of marketing (PR, advertising, etc.).  Word of Mouth from homeowners will be a key marketing channel.

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Eric Rosenfeld, co-founder of Capybara Ventures and the Oregon Angel Fund, takes some time to answer questions ranging from why should you should attend Angel Oregon to the current state of angel investing in Oregon. Great insights into angel investing from someone who personally looks over 200 business plans a year!

 

> Why should investors attend OEN's Angel Oregon?
This is the premier chance of the year to not only see and hear, but to personally meet, some of the most promising and exciting startups in Oregon.  What could be more time efficient than to meet these companies, and hear about the due diligence that’s been done, all in one event on one day?

 

> Why should entrepreneurs attend OEN's Angel Oregon?
Not only a great opportunity for entrepreneurs to meet the active angel investors in town, but also to see how other companies are pitching, positioning, and presenting themselves to investors.

 

> What are a few current trends in angel investing that you see happening in Oregon?
1. The angels are back!  Now that the stock market has rebounded a little, investors are starting to come out of hibernation and sniff around.
2. Investors are looking for companies that solve real, identifiable, and understandable customer problems.  “Nice-to-have” solutions are out; “must have” solutions are in.  We’re looking for companies that can demonstrate either a real increase in revenue, or a real decrease in expense, for their customers.

 

> What can companies do to appeal to angel investors?
1.  Show that the management team has a track record of career success, a track record of making money for investors (or employers), and deep experience and knowledge with the markets and technologies they are pursuing.
2.  Show that they have been able to attract credible, leading industry experts to their advisory board.

 

> What resources do you recommend entrepreneurs use when building a company and looking to raise money?
1.  OEN  business plan development workshops and business plan reviews.  Both help entrepreneurs put their best foot forward…and help connect them with potential advisors and investors.
2.  Apply to PAN, WIN, and OAF (online via oen.org) – the worst that can happen is you get some visibility with and constructive feedback from investors.

 

Eric Rosenfeld co-founded  Capybara Ventures with Bob Ward in 2004. Eric also co-founded the Oregon  Angel Fund, an annually renewing, highly participatory fund of 80 angel  investors.  The two venture funds have helped launch and grow over 20  local growth companies in the past 5 years and have attracted over $100M  in co-investment and follow-on investment.

 

Click to register for OEN's Angel Oregon.

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PivotalLeaders_nominate.gif

 

 

Oregon Entrepreneurs Network is proud to be a community sponsor of the inaugural year of the Pivotal Leaders awards. Pivotal Leaders seeks to recognize the Northwest’s top prospective clean technology business leaders, as nominated by their community and selected by their peers.

 

An initiative of Pivotal Investments , Pivotal Leaders is designed to expand resources for innovation in the Northwest’s clean technology sector. By helping to identify and recognize outstanding prospective CEO and CTO talent in the region, Pivotal Leaders will provide opportunities for leaders to partner, collaborate and maximize their chances of success. These leaders’ success is success for all of us.    

 

We hope you’ll help us recognize our future leaders of the clean economy - the people who will ensure that our region’s clean technology businesses will create jobs, draw investment, and seize global markets for clean energy solutions.

 

Please take a moment right now to nominate the people you believe will lead us into a sustainable economic future. Nominations are due on Wednesday March 17th.

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Green goose.png

The Green Goose enhances the urban cycling experience by automatically tracking distance, locations, and savings earned along your daily bike commute.




We interviewed Brian Krejcarek from Green Goose and picked his brain about Green Goose.


OEN:         Describe the moment that the 'light bulb' (idea) first appeared in your mind?

 

GG: There really wasn't a light bulb.  We've been iterating over and over.
We started out making smart thermostats.  Then we tried focusing on energy savings.  In the end, it came down to a product offering that was lots of fun and really low-cost.

 

OEN: With whom was the idea first shared? What was their reaction?

 

GG: Conversations with an awesome local tech community of supporters.  We thought the idea was a bit nutty, but we learned we were actually solving some real day-to-day problems.

 

OEN: At what stage of your business planning did you experience the most 'go/no go' feelings?

 

GG: It's been a daily struggle, but we kept pushing the ball forward while seeking critical feedback.

 

OEN: What event, decision, conversation, etc. transitioned you to 'all systems go'?

 

GG: All of the above, of course.

 

OEN: How will you ultimately define success for your business?

 

GG: Lots of revenue.  A product people get excited about.  Creating jobs, and having fun.

 

OEN: In terms of relationship to OEN...

 

GG: I had actually been a member of the old OEF about 10 years ago right out of college.  It was a great early experience while trying to build a little dot-com company back then.  It also helped spur some motivation to earn an MBA and build some more working experience before rejoining OEN.
       

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     Divina Sangria founder Maria Corbinos never planned to start a beverage company. She moved to the United States from her native Barcelona, Spain, to complete an MBA.

     On March 5, Divina Sangria – also known as Enjoy Life LLC – will compete with seven other seed-stage finalists at OEN’s Angel Oregon, in hopes of winning a $25,000 investment prize.

     Divina Sangria was sparked by Maria's desire to "enjoy a little bit of Spain in the U.S. in the form of sangria," a traditional Spanish drink made with premium wine, fruit and a few secret ingredients. Maria brought sangria to gatherings with friends and colleagues, made according to the recipe her family has used for more than four generations.

     "Friends and family kept asking why I didn't sell the product," Maria says. "I also realized there is an underserved market of female consumers looking for a high-quality alternative to wine and beer."


A Business is Born


     Maria enrolled in the "Getting your Recipe to Market" course taught at Oregon State University's Food Innovation Center in Portland.

     Faced with the choice of taking a new job or pursuing her own business, "I chose to start Divina Sangria. With our authentic sangria recipe rooted in more than 150 years of family tradition, we are confident that we have a differentiated value product for our target audience."

     Maria and her business partner, Magdy Salama, shared their business idea with friends, who encouraged them to start bringing the sangria to celebrations as a kind of market test.

     "People liked it so much that I started receiving calls to check what time I – and my sangria! – would be arriving at celebrations and events," Maria says. "It was always gone very fast. The product was hot!"

     Maria's and Magdy’s friends started taking bottles of sangria to events, and people kept asking where they could buy it. This confirmed for the partners that they were filling a real gap in the beverage market.

     "We tested our sangria with beverage and wine experts and specialty stores such as New Seasons Market, and received very positive feedback about the taste, branding, and market opportunity," Maria says. “It is the ideal product for the retailers to cross-sell with fresh fruit, starters, chips and dips.”

     High-end catering services, bars, and restaurants are also enthusiastic about Divina Sangria. “Managers at Jake’s Famous Crawfish and Jake’s Grill told us Divina is a wonderful stand-alone drink and fantastic base for amazing cocktails. They are waiting for us to launch the product.”


Getting the Details Right


     Starting a food business – and especially, an alcohol-related business – is rife with bureaucracy. But Maria says there’s an advantage to those hurdles: They pose a barrier to entry for potential competitors.

     Maria and Magdy worked with the Food Innovation Center to craft a manufacturing process that would allow them to ramp production as demand increases. “Their guidance and expertise helped us very much in achieving our production goals,” Maria says.

     Maria and Magdy are in the process of securing their trademark and have been attending trade shows. “The Fancy Food Show in San Francisco was a proof point,” says Maria. There the partners saw how well their sangria compared with other new food products. They also observed that appreciation of Spanish cuisine and beverages is still growing.


Building a Board


     “Our brightest green light was the interest from highly regarded professionals,” says Maria. Divina Sangria’s advisory board now includes Evan Bellinger, who’s responsible for managing 15 vineyards; Lisa Herlinger, owner and founder of Ruby Jewel ice cream, which distributes products in 10 states; and Sarah Masoni, who has more than 30 years’ experience in food product development.


The Next Step: OEN’s Angel Oregon


     With so much encouragement and validation from food and beverage experts, it’s time to raise capital. Angela Jackson, a well-known Portland investor, recommended that Divina Sangria apply for Angel Oregon.

     "Angela had reviewed our business plan several months ago and believed in the product, the company, and the team," Maria says. "The next thing we knew, we were finalists! This gave us a boost of energy."

     Divina Sangria has received assistance from other Oregon Entrepreneurs Network members, too.

     “Irving Levin has been a great support in connecting us with key professionals in the wine industry,” Maria said. “Abe Cable and Angela reviewed our business plan and provided valuable advice.”

     It was a former Hewlett Packard Co. executive who recommended Maria and Magdy join OEN: Michael Thompson, an OEN member who was María ’s manager at HP a dozen years ago. Maria is now a volunteer with OEN’s education committee.


Divina Sangria’s Competitive Advantages


     The market has already accepted other companies’ versions of sangria, including Bacardi’s “Silver Signature Sangria” and even a sangria-flavored chewing gum. Tapas and other Spanish dishes are still growing in popularity, and sangria is the perfect accompaniment to Spanish cuisine as well as other cuisines.

     Divina Sangria is not only launching at the right time, it also has the advantage of a personable spokeswoman: Maria, a modern Spanish woman rooted in strong tradition who exemplifies the Spanish love of good food and drink.

     “Magdy and I are motivated by sharing our Spanish culture and heritage with the American people,” Maria says.

The partners are highly motivated by the prospect of delivering a great return for investors. They also want to help local food banks and the American Cancer Society.

     “That will be our success,” Maria says, “when we can deliver a higher-than-promised return on investment, and contribute to our local community.”

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I had the pleasure of interviewing the new Board Chair, Bob DeKoning, for the Oregon Entrepreneurs Network (OEN) the other day and asked him about his vision for OEN and how it can impact business growth and startup success in Oregon. Bob first and foremost made it clear that he is passionate and committed to creating a supportive atmosphere where startups can get the resources they need to thrive.  Bob is a long time Oregonian and a successful repeat CEO at four different companies over the past 16 years. I asked Bob why he got involved in OEN and what led to him ultimately becoming the Board Chair.  Bob explained:

“The reason I considered this opportunity was the fact that in this recessionary time, and with the state of the economy, I felt that there was a chance to make a difference. If we were looking for additional job growth in an environment of high unemployment, that job growth most likely would come from growth in small companies.   I couldn’t think of a better way to give back and help this economy, than to come in and help keep OEN growing, and stimulating this economy, in support of small company management. ”

In the interview Bob took the time to expand upon his vision for OEN and where it can have the most impact on young Oregon companies. Bob indicated that there are three major focus areas where he is spending his time and energy with OEN:

  1. Make OEN indispensable to the entrepreneurs, here in the four-county area, as well as throughout the state of Oregon.
    “We can do that by thinking outside of the box of what we are doing today, and look at ways at which perhaps OEN can further our efforts to provide funding mechanisms to those entrepreneurs. Today we have OEN’s Angel Oregon, OEN’s Venture Northwest, the Portland Angel Network, the Women’s Investment Network, and are involved with the Oregon Angel Fund. Ongoing we are exploring other creative programs that would provide funding opportunities.   Other areas where we are thinking outside of the box is realizing where we can show some leadership in helping foster discussion amongst state leadership and entrepreneurs to help answer what is the state of entrepreneurism in this state?  In fact, we’re looking at co-sponsoring some political forums, not debates, but forums along with the Portland Business Alliance, SAO and others, to help have this exchange between the candidates and the entrepreneur community in terms of what are the important issues, and what should we be addressing in Oregon in the years ahead.  Additionally, I’m trying to look at some of the environments for entrepreneurs out there… some would call them incubators. It appears that the various communities in the four-county area are all looking at incubator involvement, and what the OEN can do to help whether it be through providing that type of facility management or leadership in getting a project like that to the support the areas entrepreneurs. We are actively pursuing unique, new opportunities like these to be indispensable to the entrepreneur.”
  2. Expand OEN’s focus on outreach beyond Portland.
    “OEN, I think, really represents the Portland market extremely well and they have done the same downstate, but there’s even more that we can do. We’re supported the I-84 corridor right including Hood River, the Dalles, on out to Burns and La Grande and those economies.  We’ve had great success with helping these communities launch their own PubTalk programs and there even has been the development and growth of the Gorge Angel Invesment Conference.   We also have been supporting the communities along the I-5 corridor and over to Bend. There is more outreach to do but this region too has successfully developed a new investment conference supporting emerging companies.”
  3. Continue to focus on programs for entrepreneurs.
    “Last year, in 2009, we certainly looked at which programs were financially viable or not, and which ones needed to be sunsetted. Many programs were taking extraordinary staff time, versus the real value-add that we offer the community. This year, now, with that already done, we are looking to expand programs, viable programs that are profitable from day one, but that addresses new needs in the community.  For instance, we will be exploring putting on new programs for what we call gazelle-type companies, those companies that have emerged from the startup phase. They’re in a fast growing, scalable phase, maybe in that $3 million to $20 million range. They have unique needs, different from younger startups that are doing business plan reviews and angel funding. Can we put programs on like that? Can we partner with Willamette University, and The Portland Business Journal, to creat an entrepreneurial business index piece? Can we put on the other kinds of programs that haven’t been done yet that, again, bring value? We’re answering those questions and actively pursuing that.”

Bob emphasized that in addition to their top three priorities that he is looking to build an entrepreneurial community that is close knit, helps each other and has fun.

“At OEN, we like to have fun. That’s part of the entrepreneur environment as well, and so we’re looking to perhaps put on a party or two in the summer. It’s a way in which we can not only thank our membership and thank our volunteers, but have fun in the process. And, so, we’ll work hard, and we’ll play hard too.”

We wrapped up by speaking about what sets OEN apart from other organizations and Bob took the opportunity to speak to the strength of the OEN volunteer community.

“There are quite a few things that set OEN apart. The first, is the volunteer community. Linda has a staff of four great professionals, and Linda makes the fifth. But you can’t put on all the programs and tackle all the issues that the OEN takes on without volunteers. I think I’ve heard we have well over 100volunteers that support our programs throughout the year. That’s a huge network as opposed to some of the other associations that tend to rely primarily on the efforts of the Board members. So, the volunteer community really sets OEN apart because it allows us to put on far more programs that we could otherwise afford.  Secondly, I think, OEN has done a really nice job of focusing on our niche area and being true to that niche, focusing on the smaller emerging company. OEN is unique in that it serves a broader business community regardless of whether you’re in forest products or food products or technology or services.. We’ll serve a broader community, but we know what our mission is, and we know what’s core to that. To think that it primarily leverages volunteer efforts, they do one hell of a service to the Portland Metropolitan Area and to the State. The niche just isn’t served by anybody else, so, I think, that’s what makes them unique.”

Bob expects a great year for OEN and I am personally excited about Bob’s vision and the opportunity to be involved in this organization.

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Angel Oregon 2010 finalist engages their audiences and shares their passion with having OEN entwined in their flow of entrepreneurial ideas; services and resources, to connect emerging/existing Northwest business shape and reach their customers.


      

InFuez, Inc. - Portland

InFuez, Inc manufactures FUEZ, a surface product which incorporates Northwest recycled glass to satisfy growing demand for affordable and sustainable building products.

 

“The OEN gave us an opportunity to meet and work with seasoned manufacturers, who had already successfully maneuvered through many of the same challenges we were just beginning to address.  Having this resource has paid dividends by helping us avoid costly pitfalls. Additionally, the introduction to potential Angels has been extremely helpful and has already resulted in creating lasting relationships.

Kathryn Shimabukuro serves on the Advisory Board for InFuez. Her extensive experience dealing with start-up companies, as well her background in finance, has been extremely helpful with understanding how to communicate with Angel investors.--This opportunity has provided me with multiple occasions to perfect my business pitch and scrutinize my business practices and growth potential as I have prepared for OEN presentations. Through the consultations that OEN has provided through this process, I have gained insight into what Angel investors need to hear from new companies in order to make investment decisions.”

      

Enjoy Life LLC ‐ Portland

Enjoy life is the producer of the first authentic, premium sangria in the US: Supreme Red and Majestic White

 

  • We have attended the pannel session with Angel Oregon investors where I met Irving Levin, who has been of great support in  connecting us with key professionals in the wine industry.
  • We have had our business plan reviewed by Abe Cable and Angela Jackson - who encouraged to apply to the event.
  • Currently I am a volunteer with the OEN education committee (working with Alix R. and Larry W.) leading the webminars.
  • We joined OEN based on the recommendation of a  former executive of Hewlett Packard, Michael V. Thompson, who was my   manager 12 years ago and also an OEN member.


 

Coherence Resources, Inc. (NightWave Sleep Assistant)- Portland

Coherence Resources produces proven wellness solutions for restful sleep and relaxation without pills, masks, wires or sounds. NightWave® Sleep Assistant is our flagship product.


  • Company membership in OEN since 2008.


  • CEO Roundtable workshops.


  • Selected for PubTalk presentation


  • Business plan and presentation coaching through OEN.


  • Business advisors brought on board via OEN event


      

Learn more about Angel Oregon 2010 and please join us on March 5th at the Nines hotel, Portland Oregon        

OEN offers entrepreneurs programs and services that can help emerging businesses succeed.

Be sure to Join OEN today

      

 

 

 


 

 

 


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David Embree of Athletepath answers a few questions about the company’s journey thus far. On March 5th, 2010, Athletepath will compete against seven other seed-stage companies at OEN’s Angel Oregon event in Portland, Oregon for an estimated investment prize of approximately $25,000.

 

Athletepath_Logo.png

 

Athletepath, Inc. is a website that supports the individual athleteʹs performance goals.  Athletepath helps everyone realize achievements, find events and buy the best products for their needs.

 

OEN: Describe the moment when your big idea first came to mind.

 

I spent countless hours over the course of the 2007 season searching for my relevant triathlon and running results.  After finishing a local Olympic distance race I wanted to see how I had improved and how my teammates had done.  Struggling to find my own data, and finding it nearly impossible to find anyone else is what brought me to Athletepath's "aha" concept moment.

 

OEN: With whom was the idea first shared? What was their reaction?

 

I first unveiled Athletepath's service concept to my father, who is a venture capitalist.  I figured if anybody would give me the honest truth it would be him. After that, I polled some close friends of mine who are poly-competitive, and it met their enthusiastic approval.

 

OEN: At what stage of your business planning did you experience the most “go” or “no go” feelings?

 

When I first found out that there were competitors in the space, I was disheartened.  For a few months I actually believed this was a completely untouched market.

 

OEN: What event, decision or conversation transitioned you to the “all systems go” point?

 

Finding competitors forced me to change Athletepath from being a simple one-step service into a multi-customer, shared-benefit business platform.  It forced me to evolve the concept well beyond what currently exists in the market.

 

OEN: What keeps you awake at night in regards to your business?

 

I know how much Athletepath will help athletes and guide newcomers to the sport, I am haunted by the thought of not yet effectively serving those millions of competitors.

 

OEN: How will you ultimately define success for your business?

 

When Athletepath becomes the go-to resource for amateur athletes, I will feel that we've accomplished something important. Athletepath will help individual athletes measure their improvements over a lifetime – keeping them involved and helping them save time and money in the process.

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Likely no presenter at the upcoming March 5th Angel Oregon event feels more strongly about the importance of reservations than Matradee, Inc. and its online restaurant reservation platform. Recently Matradee CEO/President Tyler Bird provided OEN with some background on its secret sauce.

 

Q: Describe the moment that the 'light bulb' (idea) first appeared in your mind?

 

A: We were doing website development when a prominent Portland restaurateur asked us to build a website for his new restaurant and include an online reservation system. In doing research to create a proposal, it was hard to miss the potential. We found there was a huge, glaring need among restaurants and diners for a solution that was cost effective and flexible. This was something we knew could be a lot of fun to develop but also something that had a ton of potential for growth.  We went back to the restaurateur and suggested that we build the software and lease it back to him; they loved the idea.

 

Q: With whom was the idea first shared? What was their reaction?

 

A: I was still researching the industry but I pretty much made my decision. I called a friend of mine, Brian Ford, who owned Henry Fords restaurant and Fords on 5th. I wanted to find reassurance that not only was this a good idea but that there was a real market for it. It was great. Ford got so excited he called me back seven times that day. Every time he had another idea, potential customer, or was just excited and wanted to talk more about the project.

 

Q: At what stage of your business planning did you experience the most 'go/no go' feelings?

 

A: Once we designed our wireframe and got to work developing the software, everything just started to click. We had restaurants signing up to beta test the system and trade publications approaching us for partnerships. Everything got moving so fast that we really just got caught up in the moment. Looking back, it really was a beautiful thing.

 

Q: What event, decision, conversation, etc. transitioned you to 'all systems go'?

 

A: This really goes back to my conversation with Brian Ford. After we had that talk, there was no going back for me.

 

Q: What keeps you awake at night in regards to your business - funding, competition, team?

 

A: When they say getting a startup off the ground is hard, they’re not kidding. Even after you go to bed you tend to just lay there thinking about all the things you have to do the next day. I can’t count the number of nights I end up getting right back up so that I can get more done.

 

Q: How will you ultimately define success for your business?

 

A: To IPO or becoming an INC 500 company would be great. Although signing restaurants in all 50 states and making money for our shareholders comes first.

 

Q: What are your connections to OEN?

 

A: I met OEN marketing director Serena Regazzoni at an OEN event during the summer of 2009.  I attended a few OEN marketing committee meetings before Matradee really got cranking.

 

Register now to attend Angel Oregon, the Oregon Entrepreneur Network’s (OEN) premier angel investment conference to be held this Friday, March 5th.

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By now, I hope you have heard about OEN Angel Oregon 2010 being held this Friday, March 5 at the Nines Hotel in Portland. Finalists were recently announced and chosen from nearly 50 companies that are based throughout Oregon and Southwest Washington. InFuez, Inc, one of the launch stage winning companies presenting this Friday, manufactures FUEZ, a surface product which incorporates Northwest recycled glass to satisfy growing demand for affordable and sustainable building products. Greg Martin of InFuez sat down last week and shared the experiences, transitions, problems, and successes they faced along the way. Check them out this Friday, March 5 as they compete against six other companies for as much as $175,000. Don't forget to register for OEN Angel Oregon today.


What keeps you awake at night in regards to your business - funding, competition, team?


InFuez: Managed growth is always a huge concern for any business, but especially for a small business. The green product market still has strong growth and the demand for cost effective designer products are increasing. Meeting this demand has the potential of straining our current resources, this is one of the reasons why the OEN plays an important role for us.


How else has OEN played a role in your business?


InFuez: OEN gave us an opportunity to meet and work with seasoned manufacturers, who had already successfully maneuvered through many of the same challenges we were just beginning to address.  Having this resource has paid dividends by helping us avoid costly pitfalls. Additionally, the introduction to potential Angels has been extremely helpful and has already resulted in creating lasting relationships.


Kathryn Shimabukuro serves on the Advisory Board for InFuez. Her extensive experience dealing with start-up companies, as well her background in finance, has been extremely helpful with understanding how to communicate with Angel investors.


This opportunity has provided me with multiple occasions to perfect my business pitch and scrutinize my business practices and growth potential as I have prepared for OEN presentations. Through the consultations that OEN has provided through this process, I have gained insight into what Angel investors need to hear from new companies in order to make investment decisions.


Describe the moment that the 'light bulb' (idea) first appeared in your mind?


InFuez: In a highly competitive and fast pace world we don't often find ideas just popping out like a huge "Eureka!" moment. Good, solid ideas come from facing challenges, repeatedly. By looking for a solution, we find unique and creative solutions.


Such was the case with Fuez. As a green builder for the last 10 years I was consistently facing the challenges to adding more sustainable products that were also cost effective yet did not sacrifice designer quality. One of my associates, was looking for a way to fully utilize a mixing center that he had developed for his concrete business.  We sat down and we came up with the idea for a concrete surface was enhanced with recycled materials.  Fuez was created and has evolved over the last 3 years into 35 products in 4 different lines.  Fuez currently is made with up to 80% recycled bottles, sea shells and other recycled materials.


With who was the idea first shared? What was their reaction?


InFuez: Our product development has always been collaborative so there is a lot of sharing done every day.  We have always been focused on bring a sustainable product to the mid-market which really excites our channel partners.


When we rolled out our first finished product, the designer sent us the following feedback, "Thank you for making it possible for my client to choose a countertop surface that allowed them to not only have a beautiful kitchen, but also gave them the satisfaction of knowing that they had picked a "local green" product on a moderate remodel budget."


At what stage of your business planning did you experience the most 'go/no go' feelings?


InFuez: We already knew there was a market for our products, just based on the product growth in the market. The question for us was whether we could perfect the product in such a way that we could meet mid-market demand.  The last three years has given us the proof that we can and are achieving this.


What event, decision, conversation, etc. transitioned you to 'all systems go'?


InFuez: Within twelve months of R&D-- we knew we had a hot product with a huge upside. Once we were able to produce a consistent quality of product, we knew we were ready to scale our product out into the larger market.


How will you ultimately define success for your business?

    

InFuez: Success for us is when we achieve InFuez’s mission: Supplying authentic “green” products to the North American community at a sustainable price point.

 

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What an inspirational year 2009 was. Some of you are wondering if I am still hung over from New Years. Not the case, only had one (small) glass of champagne.

 

You can dwell on all the debacles, money bailouts, and maybe you also lost your last employer. When we look back in history we find we have been here before. Some worse and some not as bad. It really has meaning though when you are in the middle of it.

 

Remember a definition for recession and depression: When your neighbor is laid off then we are in a recession but when you are laid off then we are in a depression.

 

As you begin this new year be sure and remember, as you go out there, to Have fun, Meet people and Learn something.
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This week OEN announced the finalist for Angel Oregon and I am proud to be profiling a few of them. First one is ZUBEO of Portland.


A short summary about ZUBEO for those not familiar:

 

 

http://images1.zubeo.com/images/logo.pngThe Company

Zubeo is a privately held company committed to the idea that technology should enable connection between people and what matters most to them – their purpose, their communities, and the larger world beyond. We are located in Portland, Oregon.

The Mission

It is our mission to help people grow in the areas important to them. We do this by connecting each person to his or her ideal audio content in a way that creates an optimal listening experience and fosters an enduring relationship with the provider of that content. We do this in areas the listener is passionate about and in a manner that helps organizations further their purpose.

It is our way of improving the world.

 

 

 

 

The Questions for Kevin Ulam of ZUBEO

 

Q: Describe the moment that the 'light bulb' (idea) first appeared in your mind?

 

A: October 16th, 2006 at 2am.    It was a surprise to me as I was primarily starting to look for a job.

 

Q: With whom was the idea first shared? What was their reaction?

 

A: My wife. Concern from a financial standpoint.

 

Q: At what stage of your business planning did you experience the most 'go/no go' feelings?

 

 

A: No Go = Only a few times when setbacks occurred, though cash flow will dictate the future.  Many, many ‘Go’ moments, especially when we’ve achieved milestones and received positive feedback from listeners and content providers.

 

Q: What event, decision, conversation, etc. transitioned you to 'all systems go'?

 

A: My initial focus group market research that uncovered the universal appeal of a customization engine that would let each person hear a unique mix of shows for them

 

Q: What keeps you awake at night in regards to your business - funding, competition, team?

 

A: Cash flow vs learning how to educate listeners on the new way of show listening Zubeo offers.

 

 

 

Q: How will you ultimately define success for your business?

 

A: Cash flow positive, providing at least a 5X return for investors, and positive feedback from show listeners and content providers.

 

Kevin Ulam is Currently an OEN member, has presented at Pub Talk in 2007, attended Angel Oregon in 2007 and presented Zubeo in a 60 second pitch.

 

Kevin has also participated in one OEN training series andis part of the OTBC

 

 

 

Some facts about OEN’s Angel Oregon since inception:

 

• Since 2003 more than 33 companies competed in OEN’s Angel Oregon
• Two past OEN’s Angel Oregon presenting companies have had successful exits, Castor & Pollux/Pet Appeal was the first
• OEN’s Angel Oregon alumni companies produced more than $85 million in revenues up from 2008 revenues of $66 million
• The OEN’s Angel Oregon alumni have raised $67.5 million in equity to date
• OEN’s Angel Oregon companies employ 546 people in Oregon and Southwest Washington up from 478 employees last year

 

OEN’s Angel Oregon is the Northwest’s premier deal flow and networking event for Oregon and SW Washington based angel investorsand early‐stage entrepreneurs. Registration to OEN’s Angel Oregon is available online atoenangeloregon.org or through the OEN offices at 503‐222‐2270.

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OEN Angel Oregon launch-stage finalist, Coherence Resources, shares its entrepreneurial story in a pre-event interview. Read on to find out when the big idea first came to mind, what keeps them awake at night, and how they’ll ultimately define success.

 

Coherence Resources, Inc. produces proven wellness solutions for restful sleep and relaxation without pills, masks, wires or sounds. The NightWave® Sleep Assistant is its flagship product. On March 5, 2010, the company will compete against five other launch-stage companies at The Nines Hotel in Portland, Oregon for an estimated investment prize of approximately $175,000. Register to attend the event today.

 

 

OEN: Describe the moment when your big idea first came to mind.

 

CR: Founder Stephen Parsons invented the NightWave(R) sleep assistant while creating a simple handheld device for stress reduction. His prototype utilized a group of small LEDs that projected blue light in a specific direction rather than producing an ambient glow. He tested the device while lying in a darkened bedroom with the light projected onto the ceiling. He discovered that in these conditions, the device produces a state of drowsiness that leads to sleep – and that this was a reliable and repeatable effect. NightWave was born.

 

 

OEN: With whom was the idea first shared? What was his/her reaction?

 

CR: Stephen Parsons first shared the concept with some friends who suffered from insomnia, and then with his business advisor, Keith Wymbs (who later invested in the company to build prototypes and became CEO after initial market testing). The reaction from most people is that it’s brilliant in its simplicity, but it makes complete sense.

 

 

OEN: At what stage of your business planning did you experience the most “go” or “no-go” feelings?

 

CR: We've experienced many “go” and “no-go” feelings throughout the launch experience. Probably the biggest “no-go” feeling came when we were rejected by Angel Oregon in 2009, early in the process. But we didn't listen and reapplied for 2010 – and now we are a finalist!

 

 

OEN: What event, decision or conversation transitioned you to the “all-systems-go” point?

 

CR: The biggest “all-systems-go” feeling came after selling our first $100,000 of product, gathering customer feedback, and realizing that we were helping the great majority of the insomniacs who were trying the solution.

 

 

OEN: What keeps you awake at night in regards to your business?

 

CR: The thing that keeps us awake at night is knowing that we have an effective, affordable, and natural solution available for a massive unsolved problem – but we don't yet have the funds to make enough people aware of the solution. Of the 50,000 people that have hit our website, more than 20% have been convinced to buy.  If we can make 100M insomniacs that exist in the U.S. aware of our solution, we’ll have a nice business.

 

 

OEN: How will you ultimately define success for your business?

 

CR: Helping more than one million people who struggle with sleeplessness re-learn their ability to fall asleep again naturally.

 

 

OEN: Tell us about your present and/or past involvement with Oregon Entrepreneurs Network.

 

CR:

 

• Company membership with OEN since 2008

• CEO Roundtable Workshops

• Selected for PubTalk presentation

• Business plan and presentation coaching through OEN

• Business advisors brought on board via OEN event

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FOR IMMEDIATE RELEASE
Contact: Jeff Fishburn
OnPR for Oregon Entrepreneurs Network
503-802-4408
jefff@onpr.com

 

Six Launch Stage and eight Seed Stage finalists chosen to compete for investment prizes totaling approximately $200,000


February 25, 2010, Portland, Ore. — The Oregon Entrepreneurs Network (OEN) today announced six Launch Stage companies were chosen as finalists to present at OEN’s Angel Oregon 2010, to be held at The Nines in Portland on March 5, 2010. The eight Seed Stage companies were selected and announced earlier in February.

 


Finalists for OEN’s Angel Oregon were chosen from nearly 50 companies that are based throughout Oregon and Southwest Washington One Launch Stage finalist, ActiveTrak, was selected as part of a round robin competition during a series of OEN PubTalks over the past three months. The list of presenting companies follows below.

 


The field of finalists was narrowed after weeks of due diligence, research and debate among the approximately 40 angel investors who provide the majority of the investment award totaling approimately $200,000, the largest prize awarded at OEN’s Angel Oregon in the past three years. The angel investors participating in the OEN’s Angel Oregon investment prize will select the top two companies that will receie investment awards upwards $175,000 for the winning Launch Stage company and $25,000 for the Seed Stage company.

 

New for the OEN’s Angel Oregon 2010 award prize is the participation of the Willamette University Angel Fund and the City of Potland; the Portland Development Commission will provide a $21,000 loan to the winning Portland Launch Stage company.

 

OEN‘s Angel Oregon was designed to recruit and educate more people to become accredited angel investors. It’s been a tremendous success, resulting in more people investing in local companies. It’s also increased participation in the Portland Angel Network and the Women Investors Network, and it led to the formation of the Oregon Angel Fund, the Willamette Angel Conference, and the Gorge Angel Conference.

 


ʺThis year, the cycle of entrepreneurship has come full circle, with the first Angel Oregon winner back as an investor, following a successful exit,ʺ said Angela Jackson, AB Jackson Group and Chairman of OEN’s Angel Oregon 2010. “This is what OEN's Angel Oregon is all about‐ entrepreneurs and investors creating wealth together, succeeding, and doing it all over again.ʺ

 

Some facts about OEN’s Angel Oregon since inception:

 

• Since 2003 more than 33 companies competed in OEN’s Angel Oregon
• Two past OEN’s Angel Oregon presenting companies have had successful exits, Castor & Pollux/Pet Appeal was the first
• OEN’s Angel Oregon alumni companies produced more than $85 million in revenues up from 2008 revenues of $66 million
• The OEN’s Angel Oregon alumni have raised $67.5 million in equity to date
• OEN’s Angel Oregon companies employ 546 people in Oregon and Southwest Washington up from 478 employees last year

 

OEN’s Angel Oregon is the Northwest’s premier deal flow and networking event for Oregon and SW Washington based angel investorsand early‐stage entrepreneurs. Registration to OEN’s Angel Oregon is available online at oenangeloregon.org or through the OEN offices at 503‐222‐2270.

 


About Oregon Entrepreneurs Network
Founded in 1991, the Oregon Entrepreneurs Network is a not‐for‐profit corporation dedicated to providing opportunities for Oregon entrepreneurs and improving the business climate for emergin, growth‐oriented companies statewide. The organization has members throughout Oregon and Southwest Washington. For more information about the OEN, visit its website at www.oen.org.

 


# # #

 


Finalists for the OEN Angel Oregon 2010
Winners will be announced at the event on Friday, March 5, 2010

 

2010 Launch Stage Companies

 

ActiveTrak Inc.  – Portland
ActiveTrak Inc. is the provider of mobile endpoint security solutions for businesses and consumers. Its innovative software enables customers to track and recover lost or stolen laptops, mobile phones or portable media devices, as well as to protect the data stored on them.

 


Coherence Resources, Inc. (NightWave Sleep Assistant) ‐ Portland
Coherence Resources produces proven wellness solutions for restful sleep and relaxation without pills, masks, wires or sounds.  NightWave® Sleep Assistant is our flagship product.

 


Copa Di Vino – The Dalles

80% of the Beer and Pop sold in America are in ready to drink (RTD) containers. Our patents for our “glassing” process have created the only “Wine RTD”.

 


DeltaPoint, Inc. ‐ Portland
DeltaPoint is developing diagnostic software that performs “virtual biopsies” on suspected cancers.  The company is focused first on taking the guesswork out of diagnosing breast cancer.

 


InFuez, Inc. ‐ Portland
InFuez, Inc manufactures FUEZ, a surface product which incorporates Northwest recycled glass to satisfy growing demand for affordable and sustainable building products.

 


Matradee, Inc. ‐ Beaverton
Matradee is an online restaurant reservation platform designed to provide restaurateurs a unique opportunity to reduce processig costs, improve service and increase revenue.

 


Second Porch, Inc. ‐ Portland
Second Porch helps owners extract more value from their vacation home by enabling easy sharing, trading & renting among members of a trusted network.

 


2010 Seed Stage Companies


Athletepath, Inc. ‐ Portland
Athletepath is a website that supports the individual athleteʹs performance goals.  Athletepath helps everyone realize achievements, find events and buy the best products for their needs.

 

Enjoy Life LLC ‐ Portland
Enjoy Life is the producer of the first authentic, premium Sangria in the US: Supreme Red and Majestic White.

 

Gamma Therapeutics ‐ Tualatin
Gamma Therapeutics is a start‐up biopharmaceutical company founded by Dr. David Farrell of OHSU for the development of diagnostics and drugs for heart attacks.


Green Goose
‐ Portland

The Green Goose enhances the urban cycling experience by automatically tracking distance, locations, and savings earned along your daily bike commute.

 


Indie Wines, Inc. ‐ Oregon City

Indie Wines enables artisan wineries to end‐around traditional distribution   channels. Leveraging their SaaS/social‐commerce solution to deploy consumer‐   and trade‐direct platforms, wineries increase sales and profitability.

 


Mobspot, Inc. ‐ Portland

Mobspot is a cross‐platform discovery, download, and review destination for mobile applications on any device. Mobspot helps you filter through the glut of apps, enabling you to quickly discover which applications your friends actually use and like.

 

My Home Details ‐ Vancouver
The social network for residential buildings.

 


Zubeo, Inc. ‐ Portland
Zubeo is a ‘Pandora‐like’ service for radio show and podcast listeners that creates and delivers personalized audio mixes containing the web’s mostcompelling content. Delivered fresh daily to a listener’s computer & MP3 player, Zubeo’s seamless playlists play from beginning to end with just a click; perfect for listening at home or on the go.

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Taking the name of the law at face value, at first glance it would appear that 201 CMR 17.00, an update to the Massachusetts Data Protection law, would only apply to Bay Staters. It's vital to understand, then, that the law (with a March 1, 2010 compliance deadline) applies to any business that owns or licenses personal information about a resident of Massachusetts.

 

Massachusetts 201 CMR 17.00 applies to any company that exchanges personal information of a Massachusetts resident.

 

This regulation establishes minimum standards to be met in connection with the safeguarding of personal information in both electronic and paper records. What classifies as personal information according to this law? A Massachusetts resident’s first name and last name, or first initial and last name, in combination with any one or more:

 

 

  • Social security number;
  • Driver’s license number;
  • Financial account number or credit or debit card number with or without CVV2 code;
  • State-issued identification card number.

 

 

The heart of this legislation is to put standards in place to protect the privacy of individuals. Companies are required to develop, implement and maintain a comprehensive information security program that contains technical and physical safeguards. Without running through the multiple stipulations (you can read the legislation in .pdf form here), the computer system security requirements include "encryption of all transmitted records and files containing personal information that will travel across public networks, and encryption of all data containing personal information to be transmitted wirelessly."

 

The state suggests that violators of 201 CMR 17.00 could expect a fine of up to $5,000 for each breach as well as being forced to pay the victim's restitution. The compliance deadline for the Massachusetts data breach law is March 1, 2010. Do you have an encryption solution in place to transmit the personal information of Massachusetts residents?

 

Adam Bullock is the digital media specialist for Smarsh and veteran blogger. In previous stops in his professional career, Adam has spent time with an Internet marketing firm as a project manager as well as a leading domain name registrar.

 

Smarsh was an OEN Tom Holce Entrepreneurship Award Finalist for Working Capital Stage Company of the Year in 2009.

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